Cookie Policy

This website uses cookies and similar technologies. This page explains which ones, what they are for, and how you choose which ones we may use.

What is a cookie?

A cookie is a small text file that a website stores in your browser. On a later visit the information in it can be sent back to the website. Similar technologies, such as local storage and session storage in your browser, work in much the same way. On this page we call all of them cookies.

How your choice works

When you first visit the site, a bar asks for your choice. You can accept all cookies, reject all of them, or open Settings and choose per category: Necessary (always on), Analytics and Marketing.

• In the European Economic Area, the United Kingdom and Switzerland, no analytics or marketing cookie is set and no third party tracking script is loaded until you click Accept. If we cannot determine where you are, we treat you the same way.
• In other countries, analytics and marketing cookies are on by default and the bar lets you reject them. When you reject, we tell Google, Meta and HubSpot to stop, remove their cookies from this site and load nothing further on later pages.
• If your browser sends the Global Privacy Control signal, we treat that as a rejection and do not show the bar.

Your choice is stored for 180 days. You can change it at any time through the “Cookie settings” link in the footer of every page.

Necessary cookies

These keep the site working and are always on. They are not used to track you.

• fg_consent: stores your cookie choice. First party cookie, kept for 180 days.
• Your answers in the questionnaire that leads to WhatsApp, kept in your browser so you do not have to fill them in again.
• A note of your region for the cookie bar, kept in session storage and removed when you close the tab.
• The video player on the film page, provided by Tella. The film cannot play without it. In our tests it set no cookie, but it does send playback statistics to Tella.

Permanent and session cookies

A permanent cookie stays in your browser until its expiry date or until you delete it, so we can remember your cookie choice on your next visit. A session cookie, or session storage, is removed automatically when you close your browser or tab. You can delete permanent cookies through your browser settings at any time.

Analytics cookies

Only with your consent for Analytics.

Google Analytics: tells us how you arrived on the website and how you use it. We use these statistics to keep improving the website. The cookies (_ga and _ga_58VB0R36GM) come from Google and are kept for up to 2 years. More information: https://policies.google.com/privacy.

Film measurement: on the film page we measure how much of the film is watched. This measurement runs through DM Champ, the messaging platform we use for WhatsApp, and sets no cookie.

Marketing cookies

FueGenix advertises too. We prefer to show relevant ads rather than bother you with ads that do not interest you. Marketing cookies help us measure which ads bring visitors and enquiries. They are used only with your consent for Marketing.

Meta (Facebook and Instagram): the Meta Pixel lets us see which pages visitors from our ads viewed, so we can measure those ads and show relevant ads on Facebook and Instagram. The cookies (_fbp and _fbc) come from Meta and are kept for up to 90 days. More information: https://www.facebook.com/privacy/policies/cookies/.

Google Ads: measures which Google ads lead to visits and enquiries. The cookies (such as _gcl_au) come from Google and are kept for up to 90 days. More information: https://policies.google.com/technologies/ads.

HubSpot: lets us see which pages you visit and which actions you take, so we can improve our relationship with our clients. HubSpot is the CRM system we use. The cookies (such as hubspotutk and __hstc) are kept for up to 6 months. More information: https://legal.hubspot.com/privacy-policy.

Sniply: a pixel on the thank you page after a form is sent, which measures which shared links bring enquiries. More information: https://snip.ly/privacy.

Ad click measurement: when you arrive from an ad and open WhatsApp through the questionnaire, a script from DM Champ adds an enquiry number to your WhatsApp message, so we know which ad brought the enquiry. Without Marketing consent the questionnaire still opens WhatsApp, just without that number.

Google Maps: the map in the footer comes from Google and can set Google cookies. It loads only with Marketing consent, or when you click “Show map”. More information: https://policies.google.com/privacy.

Other services

Google Fonts: the fonts on this site load from Google. This sets no cookie, but your browser does send your IP address to Google to fetch them.

WhatsApp: the WhatsApp buttons open WhatsApp, a service of Meta. From that moment the conversation takes place on WhatsApp and its own privacy policy applies: https://www.whatsapp.com/legal/privacy-policy.

Right to access, correction or deletion of your data

You have the right to ask for access to, correction of or deletion of your data. See our contact page. To prevent misuse we may ask you to identify yourself. If your request concerns personal data linked to a cookie, please send a copy of the cookie in question. You can find it in your browser settings.

Enabling, disabling and deleting cookies

Besides the “Cookie settings” link in the footer, you can block or delete cookies in your browser. More information on enabling, disabling and deleting cookies can be found in the instructions or the help function of your browser.

Deleting tracking cookies placed by third parties

Some tracking cookies are placed by third parties that, among other things, show you ads through our website. You can remove these cookies or block them permanently through your browser settings.

More information about cookies?

For any questions about this cookie policy, please send an email to [email protected]. More about cookies in general: https://www.allaboutcookies.org/.